Never Wet: How Many Applications Can You Think Of For This Cool Stuff?

This stuff is cool: Rust-o-leum’s Never Wet.  I haven’t had a chance to test it yet myself, but you could imagine the number of practical applications it could be used for: Hats, shoes, bug out bags, tarps, etc…

I’ve heard through the grapevine that it does tend to wear off quickly.  Still, I’m curious to test it.  Check this out:

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